SELLING YOUR HOME
Step by Step in Selling Your Home
Selling a home is a complicated process, but I will guide you through it every step of the way.
- I will prepare a comparative marketing analysis (CMA)
- Review market conditions
- Review other homes on the market
- Discuss your home-sale goals
- Determine the optimal listing price
- Remove clutter and organize
- Clean and make repairs
- Stage your home for sale
- Consider a home protection plan
- Complete listing documents and disclosures
- Create a HomeBase account to manage documents, deadlines, and tasks
- Install distinctive Coldwell Banker yard sign
- Promote your home on the MLS
- Syndicate your home’s listing to up to 700 websites
- Respond to online buyer inquiries through InTouch
- Arrange showings
- Communicate Feedback
- Market your property via email, direct mail, and social media
- Provide market updates
- Evaluate offers and negotiate the best price and terms
- Enter documents into HomeBase
- Facilitate inspections
- Coordinate closing date, time, location, and contacts
- Monitor buyer financing and home appraisal
- Follow up on details
- Review the closing statement
- Close the sale
- Provide copies of all closing documents and enter them into HomeBase
MARKETING PLAN
EXCLUSIVE PROPERTY MARKETING
In today's competitive real estate market, the key to success is differentiation - doing common things in an uncommon way. In fact, differentiation from the competition has become the cornerstone of outstanding real estate service.
We are proud to deliver exceptional property marketing that is designed to attract attention, showcase your property's distinctive qualities and help your home seal quickly and for the best price. From professional photography to a single-property website, brochure, direct mail and TV promotion, we ensure that your property is uniquely positioned to sell.
Include 36 professional photos perfect for print and online to make your property look it's very best.
Beautiful, professionally printed property brochures to showcase your home.
Professionally designed property website that is viewable on all devices and easily share via social media.
The professionally produced spot featured on Coldwell Banker's TV show, At Home in Northern California, Sundays at 4 pm on ABC7 in the San Francisco Bay Area and on FOX35 at 5:30 pm in Santa Cruz and Monterey Bay, and posted on Coldwell Banker's YouTube channel.
Geographic targeting technology markets your property directly to local buyers online and on social media.
"Just Listed" Announcement eBlast sent to an exclusive list of personal and professional contacts.
Stunning, trifold property announcements direct mailed to your neighborhood in silver envelopes that get noticed.
Eye-catching property advertisement in one of the region's prime print publications.
A detailed report outlining everything that has been done to bring your home to market and maximize its exposure.
Exclusive yard sign panel with CB Mobile Brochure technology that delivers your home's unique details and photos to consumer mobile phones.
Agents at local real estate companies in your area will be notified that your home has come on the market.
Your home will be shown on hundreds of websites, including the most-visited real estate websites in the world, putting it in front of potential buyers everywhere. Our comprehensive internet marketing strategy includes displaying your home with a detailed description and multiple photos on the most-visited real estate website.
WORK WITH JANICE
Janice is serious about her real estate career and takes professional development courses regularly. She completed Investment Analysis and Tax Consequences of Real Estate, received her Short Sales and Foreclosures Certification, and completed Residential Investment Analysis.
